Hootsuite

You may not have known that Facebook has an algorithm designed to rank and determine if, and where, your Facebook posts will appear. Much like Google uses an algorithm designed to determine how websites are ranked and displayed in natural search results. 

Hootsuite is a Social media Management tool or "dashboard". I've been using Hootsuite since May 2009 (more than two years at the time of this writing). I do lots of social media training and workshops and Hootsuite is always in integral part of the training since it is my tool of choice. 

I've been fortunate enough recently to be a regular on CHEK NEWS and their Island 30 program talking about various aspects of social media. In tonight's segment I talk about social media management tools like Hootsuite and I get to plug Social Media Camp.

If you follow me on Twitter or subscribe to my blog, you'll know that I am a huge fan of Hootsuite. In fact I teach courses on how to use and maximize Hootsuite. So I was thrilled when they announced a number of upgrades today.